Vol. 1 No. 1 (2020)

Articles

• THE INFLUENCE OF SOCIAL IMPACT MODERATING VARIABLES ON COMMUNITY ATTITUDE RELATIONSHIP WILL HALAL TOURISM AND HALAL TOURIST INTEREST IN YOGYAKARTA

  Silvi Sri Mulyani, Misbachul Munir, Muhammad Hanif Ibrahim

  01-18

  • DOI : https://doi.org/10.14421/jies.2020.1.1.01-18
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  Abstract viewed: 399 times | PDF Downloaded: 412 times

• THE EFFECT OF WEBSITE QUALITY AND TRUST ON CUSTOMER LOYALTY

  Rahmi Afrelia, Lia Hidayah, Ayu Setianingsih, Ade Irma Hariani Hasibuan

  19-38

  • DOI : https://doi.org/10.14421/jies.2020.1.1.19-38
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  Abstract viewed: 441 times | PDF Downloaded: 437 times

• MARKETING COST ANALYSIS OF PROFIT OF PT. UNILEVER 2014-2018

  Aulia Rahman, Dini Amalia Rizky, Dinar Rosalia, Dzikra Azzahra

  38-50

  • DOI : https://doi.org/10.14421/jies.2020.1.1.38-50
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  Abstract viewed: 412 times | PDF Downloaded: 562 times

• STRATEGY SEGMENTING, TARGETING, DAN POSITIONING: STUDY ON PT SIDOMUNCUL

  Afnani Rosyida, Tian Heriyani, Irfan Fuadi, Halifa Dinia

  51-75

  • DOI : https://doi.org/10.14421/jies.2020.1.1.51-75
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  Abstract viewed: 11891 times | PDF Downloaded: 13017 times

• THE EFFECT OF DISCOUNTS, ELECTRONIC WORD OF MOUTH (EWOM), AND PRICE TOWARDS INTEREST IN BUYING IN E-COMMERCE

  Adam Setiawan, Yesi Septia Putri

  76-97

  • DOI : https://doi.org/10.14421/jies.2020.1.1.76-97
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  Abstract viewed: 1635 times | PDF Downloaded: 1516 times

• HALAL CERTIFICATION GUARANTEE AS A CONSUMER PROTECTION EFFORTS

  Dian Wahyudi, Kurnia Putra Zaka

  98-112

  • DOI : https://doi.org/10.14421/jies.2020.1.1.98-112
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  Abstract viewed: 218 times | PDF Downloaded: 309 times