Putri Muslimah Indonesia 2014: Redefining Indonesian Muslim Women Identity
DOI:
https://doi.org/10.14421/jsa.2014.%25xKeywords:
kontes kecantikan, jilbab, kesalehanAbstract
Tulisan ini mengungkap berjalinkelindannya kesalehan,
kecantikan dan industri yang ditampilkan oleh kontes kecantikan
Putri Muslimah Indonesia 2014 yang disiarkan oleh salah satu
televisi swasta di Indonesia pada pertengahan Mei tahun ini.
Melalui tagline yang dipilih “menjadi perempuan Indonesia sejati”,
kontes ini diadakan untuk memilih perempuan muslimah, berjilbab,
cantik dan juga memiliki bakat entertainer yang akan diproyeksikan
menjadi sosok entertainer yang menarik sekaligus religius. Fenomena
kontes kecantikan Islami yang menjamur beberapa tahun terakhir
menunjukkan adanya gejala gerakan kesalehan baru di ruang publik di
Indonesia dimana perempuan mampu menampilkan dirinya sekaligus
sebagai yang religius dan modern. Gejala ini juga membantah prediksi
Peter L Berger yang meyakini bahwa masyarakat dunia pasca modern
akan mengalami penurunan minat pada hal-hal yang berbau agamis.
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