Analysis of Personality Characteristic Using the Naïve Bayess Classifier Algorithm (Case Study Official Twitter of Basuki Tjahaja Purnama's and Anies Baswedan)

Ireicca Agustiorini Harsehanto, M. Didik R. Wahyudi

Abstract


This research uses data from social media Twitter based on the results of tweets from user_timeline @basuki_btp and @aniesbaswedan. This study uses 2100 tweet data. Data that has been collected is then pre-processed first and labeled manually. The next process is classification using the Naïve Bayes Classifier Algorithm using the Big Five Personality Theory. Based on the test results using 500 tweet data as training data and 1600 tweet data as testing data. The classification results obtained by using the Naïve Bayes Classifier Method and grouped in the "Big Five" personality groups: Openness, Conscientiousness, Extraversion, Agreeableness and Neuroticism on tweet data in Indonesian.


Keywords


Naïve Bayess Classifier (NBC); Social Media; Twitter; Personality Analysis; Big Five Personality

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DOI: http://dx.doi.org/10.14421/ijid.2018.07203

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