MEMBANGUN MODEL KAMPANYE POLITIK BERBASIS SILATURAHIM BAGI CALON LEGISLATIF INCUMBENT KABUPATEN KLATEN DALAM PEMILU 2014

Authors

  • Bono Setyo Dosen Prodi Ilmu Komunikasi UIN Sunan Kalijaga Yogyakarta

Abstract

A political campaign is an event political maneuvers to draw as much as possible voters so could achieve power. Therefore every way may worn from start granting promises grandiloquence until intimidation in hope to rule. Changes to the election Ordinances will also change the ways and approach to political campaigns that are run by each of the members of the legislature. The campaign by means of political lobbying to community leaders (key person) is more preferred because it can be magnetic voice, besides the introduction of the candidate to the community through political campaigns involving society as the main way to attract attention and votes of the constituents that local community.
Based on the research that has been done then it can be taken as conclusions to answer the problem formulation in this study as follows: the Model of political Campaign prospective members of the legislature include: phase identification, legitimacy, Participation Phase Phase, phase penetration and Distribution Stage. The parliamentary candidates will make use of existing media for political campaigns through print, electronic media and out-door. Political Campaign prospective Model Legislative-based friendship among others through communication channels: Group, Public communication channels, the Channels of social communication, Interpersonal, communication channels and Traditional Communications Salaturahmi

Downloads

Download data is not yet available.

References

Andi Mallarangeng, 2000, Untungnya Memilih Presiden Langsung, Majalah Tempo, Jakarta

Baran, Stanley J. & Dennis K. Davis.(2000) Mass Communications Theory; Foundations, Ferments, and Future.Belmont: Wardsworth.

Bono Setyo, 2005, Membangun Komunikasi Politik, Harian Umum Solo Pos, Surakarta

Budi Setiyono, 2008, Iklan dan Politik Menjaring Suara dalam Pemilihan Umum, AdGOAL@Com, Jakarta

Curry, M. J. (1999). Media Literacy for English Language Learner: A Smiotics Approach. Literacy and Numeracy Studies Vol. 9/ no. 2 .

Dieter Nohlen, 1996, Elections and Electoral Sytems, FES-Macmillan India Limited

Dan Nimmo, 1993, Komunikasi Politik Komunikator Pesan dan Media, edisi ke- 2, Remaja Rosdakarya, Bandung

European Commission. (2009). Study on Assessment Criteria for Media Literacy Levels. Brussels.

Hafied Cangara, 2009. Komunikasi Politik, Rajawali Pers, Jakarta.

Hutington dalam Mohtar mas’oed, 1994, Negara Kapital dan Demokrasi, Pustaka Pelajar, Yogyakarta

Idrus, Muhammad. 2009, Metode Penelitian Ilmu Sosial. Erlangga, Jakarta

Iriantara, Yosal. (2009). Literasi Media. Bandung: Simbiosa Rekatama Media.

Kaelan, 2010, Metode Penelitian Agama Kualitatif interdisipliner, Paradigma, Yogyakarta

Lexy J. Moleong, 2000, Metode Penelitian Kualitatif, edisi-11, Remaja Rosdakarya, Bandung

Michael Quinn Patton, 2006, Metode Evaluasi Kualitatif, edisi-1, Pustaka Pelajar, Yogyakarta

Novel Ali, 1999, Peradaban Komunikasi Politik, edisi-1, Remaja Rosdakarya, Bandung

Potter, W.J.(2005). Media Literacy. Upper Sadler River, New Jersey: Prentice Hall.

Samuel Hutington, 1995, Gelombang Demokratisasi Ketiga, Pustaka Utama Grafiti, Jakarta.

Undang-undang Nomor 32 Tahun 2004 tentang Pemerintahan Daerah

Referensi Lain:

Center for Media Literacy. (2003). What Media Literacy is Not. Dipetik Januari 5, 2011, dari Center for Media Literacy

CML: http://www.medialit.org/reading-

Downloads

Published

2013-10-01

Issue

Section

Articles