EXAMINING NETIZENS' VIEWS ON INDONESIAN MUSLIM CELEBRITIES’ WILDLIFE FASHION ON SOCIAL MEDIA
DOI:
https://doi.org/10.14421/pjk.v16i2.2567Keywords:
Celebrities, fashion, Muslims, netizens, wild animalsAbstract
This study examines social media users' views on Indonesian Muslim celebrities' who use wild animal materials in fashion. Using a descriptive qualitative method, the researcher utilized Teun van Dijk's critical discourse analysis, which consists of three levels: text level (microstructure), social cognition (superstructure), and social context (macrostructure). The subject of this research was Instagram accounts and YouTube videos of Angel Lelga, Ola Ramlan, and Syahrini wearing wild-animal fashion items. The results found that in the microstructure level, the comments' word choices, emphasis, and details represent commenters' background, intention, and presumption, mostly influenced by halal-lifestyle. In the superstructure level, it can be concluded that most netizens do not understand animal welfare issues sufficiently. Meanwhile, in the macrostructure, the researcher underlines the notion of power and access, which enables Indonesian Muslims to create a discourse on the halal lifestyle without concerning animal welfare. However, the awareness of animal welfare is also noteworthy, although not significant.
Downloads
References
Anagnostou, M., Moreto, W. D., Gardner, C. J., & Doberstein, B. (2021). Poverty, Pandemics, and Wildlife Crime. Conservation & Society, 19(4), 294–306.
Anggara, A., Widiono, S., Hidayat, A. T., & Sutarman, S. (2022). Analysis of Netizen Comments Sentiment on Public Official Statements on Instagram Social Media Accounts. International Journal of Advances in Data and Information Systems, 3(2), Article 2. https://doi.org/10.25008/ijadis.v3i2.1244
Berek, D. I. P. (2014). Fashion Sebagai Komunikasi Identitas Sub Budaya (Kajian Fenomenologis terhadap Komunitas Street Punk Semarang). Interaksi: Jurnal Ilmu Komunikasi, 3(1), 56–66. https://doi.org/10.14710/interaksi.3.1.56-66
Biały, B. (2017). Social Media—From Social Exchange to Battlefield. The Cyber Defense Review, 2(2), 69–90.
Busch, O. von. (2018). Mimesis, Clothed in Violence. Contagion: Journal of Violence, Mimesis, and Culture, 25, 79–94. https://doi.org/10.14321/contagion.25.2018.0079
de Klerk, H. M., Kearns, M., & Redwood, M. (2019). Controversial fashion, ethical concerns and environmentally significant behaviour: The case of the leather industry. International Journal of Retail and Distribution Management, 47(1), 19–38. https://doi.org/10.1108/IJRDM-05-2017-0106
Eriyanto. (2015). Analisis Isi: Pengantar Metodologi untuk Penelitian Ilmu Komunikasi dan Ilmu-ilmu Sosial Lainnya. Prenada Media.
Fimela.com. (2015, June 18). Intip Tren Baju Ramadan 2015 Ala Syahrini Yang Makin Cetar Membahana Yuk Ladies! fimela.com. https://www.fimela.com/fashion/read/3748502/intip-tren-baju-ramadan-2015-ala-syahrini-yang-makin-cetar-membahana-yuk-ladies
Goodwin, A., Joseff, K., Riedl, M. J., Lukito, J., & Woolley, S. (2023). Political Relational Influencers: The Mobilization of Social Media Influencers in the Political Arena. International Journal of Communication, 17(0), Article 0.
Hampton, J. O., & Teh-White, K. (2019). Animal Welfare, Social License, and Wildlife Use Industries. The Journal of Wildlife Management, 83(1), 12–21.
Hasan, A. S., & Hamdi, B. (2022). Perkembangan dan Tantangan Halal Fashion Indonesia Dalam Menjadi Produsen Utama Industri Halal Global. Al-Azhar Journal of Islamic Economics, 4(2), Article 2. https://doi.org/10.37146/ajie.v4i2.134
Hasan, H. (2022). Islam and Ecological Sustainability: An Exploration into Prophet’s Perspective on Environment (SSRN Scholarly Paper 4298520). https://papers.ssrn.com/abstract=4298520
Hearn, J. (2023). Body, heart, mind and soul: Power and personhood in an impersonal world. Journal of Political Power, 0(0), 1–21. https://doi.org/10.1080/2158379X.2023.2282674
Hidayat, D. N., Septiawan, Y., Defianty, M., Sufyan, A., & Eviyuliwati, I. (2022). An Investigation into Netizen Comments on Indonesian Prominent Leaders’ Instagram Posts And Language Learning Implications. JEELS (Journal of English Education and Linguistics Studies), 9(1), Article 1. https://doi.org/10.30762/jeels.v9i1.4080
Huffman, A. H., Mills, M. J., Howes, S. S., & Albritton, M. D. (2021). Workplace support and affirming behaviors: Moving toward a transgender, gender diverse, and non-binary friendly workplace. International Journal of Transgender Health, 22(3), 225–242. https://doi.org/10.1080/26895269.2020.1861575
Junawan, H., & Laugu, N. (2020). Eksistensi Media Sosial,Youtube, Instagram dan Whatsapp Ditengah Pandemi Covid-19 Dikalangan Masyarakat Virtual Indonesia | Baitul ’Ulum: Jurnal Ilmu Perpustakaan dan Informasi. https://baitululum.fah.uinjambi.ac.id/index.php/b_ulum/article/view/46
Kamarulzaman, Z., & Shaari, N. (2020). A COMPARISON FRAMEWORK ON ISLAMIC DRESS CODE AND MODEST FASHION IN THE MALAYSIAN FASHION INDUSTRY. PalArch’s Journal of Archaeology of Egypt / Egyptology, 17(7), Article 7.
Kaneko, A., Asaoka, Y., Lee, Y.-A., & Goto, Y. (2021). Cognitive and Affective Processes Associated with Social Biases. International Journal of Neuropsychopharmacology, 24(8), 645–655. https://doi.org/10.1093/ijnp/pyab022
Khansa, S. D., & Putri, K. Y. S. (2021). Pengaruh Media Sosial Terhadap Gaya Hidup Mahasiswa Prodi Ilmu Komunikasi Tahun 2019 Universitas Negeri Jakarta. KOMUNIKOLOGI : Jurnal Ilmiah Ilmu Komunikasi, 18(02), 141–120.
Martin, F., Wang, C., Petty, T., Wang, W., & Wilkins, P. (2018). Middle School Students’ Social Media Use. Journal of Educational Technology & Society, 21(1), 213–224.
Müller, S. (2023). Grammatical theory. In Language Science Press. Language Science Press. https://doi.org/10.5281/zenodo.7376662
Muskanan, A. D., Tjahyana, L. J., & Aritonang, A. I. (2019). Motif dan Kepuasan Followers dalam Mengikuti Akun @ayutingting92 di Instagram. Jurnal E-Komunikasi, 7(2), Article 2. https://publication.petra.ac.id/index.php/ilmu-komunikasi/article/view/10283
Nigatu, B. A. (2023). War on paper: A critical discourse analysis of war reporting in Ethiopia. Heliyon, 9(7), e17857. https://doi.org/10.1016/j.heliyon.2023.e17857
Novikova, O., Kalugina, Y., Mustafina, A., & Edeleva, I. (2021). Linguistic Analysis of Insta, Twit Posts and LJ Blogs in the Context of Their Functions (Based on the Russian Language). International Journal of Interactive Mobile Technologies (IJIM), 15, 66. https://doi.org/10.3991/ijim.v15i05.20013
Payuyasa, I. N. (2017). Analisis Wacana Kritis Model Van Dijk Dalam Program Acara Mata Najwa Metro Tv. Segara Widya : Jurnal Penelitian Seni, 5. https://doi.org/10.31091/sw.v5i0.188
Rahmansyah, S., & Ardiansyah, T. (2021). Semantic Extensions dalam Komentar Netizen pada Akun Instagram Artis Indonesia: Kajian Semantis. TheGIST, 4(1), Article 1. https://doi.org/10.53675/gist.v4i1.142
Rambe, T., Sari, S. M., & Rambe, N. (2021). Islam dan Lingkungan Hidup: Menakar Relasi Keduanya. Abrahamic Religions: Jurnal Studi Agama-Agama, 1(1), Article 1. https://doi.org/10.22373/arj.v1i1.9476
Rosadi, S. F. S., Yulyana, E., & Nababan, R. (2022). Media Sosial Youtube Sebagai Sarana Personal Branding Dedi Mulyadi. JISIP (Jurnal Ilmu Sosial Dan Pendidikan), 6(3), Article 3. https://doi.org/10.58258/jisip.v6i3.3391
Sadasri, L. M. (2017). Praktik Konsumsi Selebriti Dalam Komunitas Penggemar di Era Media Baru (Studi Kasus Komunitas Penggemar NIC Jogja dan Jakarta). Profetik: Jurnal Komunikasi, 10(1), Article 1. https://doi.org/10.14421/pjk.v10i1.1343
Sugiyono. (2013). Metode penelitian kuantitatif, kualitatif dan kombinasi (mixed methods) / Sugiyono). Bandung: Alfabeta. http://opac.library.um.ac.id/index.php?s_data=bp_buku&s_field=0&id=43689&mod=b&cat=3
Susilo, D. (2021). ANALISIS WACANA KRITIS VAN DIJK: SEBUAH MODEL DAN TINJAUAN KRITIS PADA MEDIA DARING. Unitomo Press.
Tsou, M. (2017). Hermes: Accusation of crocodiles brutally killed GCU London Content. GCU London. https://www.academia.edu/32424168/Hermes_Accusation_of_crocodiles_brutally_killed_GCU_London_Content
Warren, S. (2019). #YourAverageMuslim: Ruptural geopolitics of British Muslim women’s media and fashion. Political Geography, 69, 118–127. https://doi.org/10.1016/j.polgeo.2018.12.009
Wuryaningrum, R. (2020). Makna Kritis Dalam Analisis Wacana Kritis. FKIP E-PROCEEDING, 123–150.
Wyatt, T. (2014). Non-human animal abuse and wildlife trade: Harm in the fur and falcon trades. Society and Animals, 22(2), 194–210. https://doi.org/10.1163/15685306-12341323
Zur, H., & Hatuka, T. (2023). Local–Digital Activism: Place, Social Media, Body, and Violence in Changing Urban Politics. Social Media + Society, 9(2), 20563051231166444. https://doi.org/10.1177/20563051231166443
Downloads
Published
Issue
Section
License
Please find the rights and licenses in Profetik: Jurnal Komunikasi by submitting the article/manuscript of the article, the author(s) agree with this policy. No specific document sign-off is required.
1. License
The non-commercial use of the article will be governed by the Creative Commons Attribution license as currently displayed on Creative Commons Attribution-NonCommercial 4.0 International License
2. Author(s)' Warranties
The author warrants that the article is original, written by stated author(s), has not been published before, contains no unlawful statements, does not infringe the rights of others, is subject to copyright that is vested exclusively in the author and free of any third party rights, and that any necessary written permissions to quote from other sources have been obtained by the author(s).
3. User/Public Rights
Profetik's spirit is to disseminate articles published are as free as possible. Under the Creative Commons license, Profetik permits users to copy, distribute, display, and perform the work for non-commercial purposes only. Users will also need to attribute authors and Profetik on distributing works in the journal and other media of publications. Unless otherwise stated, the authors are public entities as soon as their articles got published.
4. Rights of Authors
Authors retain all their rights to the published works, such as (but not limited to) the following rights;
Copyright and other proprietary rights relating to the article, such as patent rights, The right to use the substance of the article in own future works, including lectures and books, The right to reproduce the article for own purposes, The right to self-archive the article (please read out deposit policy), The right to enter into separate, additional contractual arrangements for the non-exclusive distribution of the article's published version (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal (Profetik: Jurnal Komunikasi).
5. Co-Authorship
If the article was jointly prepared by more than one author, any authors submitting the manuscript warrants that he/she has been authorized by all co-authors to be agreed on this copyright and license notice (agreement) on their behalf, and agrees to inform his/her co-authors of the terms of this policy. Profetik will not be held liable for anything that may arise due to the author(s) internal dispute. Profetik will only communicate with the corresponding author.
6. Royalties
Being an open accessed journal and disseminating articles for free under the Creative Commons license term mentioned, author(s) aware that Profetik entitles the author(s) to no royalties or other fees.
7. Miscellaneous
Profetik will publish the article (or have it published) in the journal if the article’s editorial process is successfully completed. Profetik's editors may modify the article to a style of punctuation, spelling, capitalization, referencing and usage that deems appropriate. The author acknowledges that the article may be published so that it will be publicly accessible and such access will be free of charge for the readers as mentioned in point 3.
