Kehidupan Sosial Petani Perkotaan di Era Transformasi Digital dan wabah Covid 19.
DOI:
https://doi.org/10.14421/kjc.31-06.2021Keywords:
Media Digital, Petani, dan PandemiAbstract
Pandemi covid-19 telah merubah tatanan sosial sebagian besar manusia. Terkhusus petani di Indonesia yang kental akan budaya, adat dan tradisi yang erat dengan kebersamaan dan kekeluargaan. Kehadiran media digital di era ini memberikan manfaat besar dalam kehidupan sosial manusia dalam bidang komunikasi. Tidak meratanya layanan informasi hingga kurangnya pengetahuan masyarakat pedesaan dalam mengakses media digital memberikan masalah tersendiri, kususnya petani. Mayoritas petani Indonesia saat ini adalah golongan tua di lingkungan pedesaan maupun di perkotaan. Penerapan secara menyeluruh media digital di era pandemi berkembang pesat. Akan tetapi, pada sector pertanian tidak menjadi suatu hal yang di utamakan. Pandemic telah memutuskan hubungan pendampinga antara penyuluh dan petani yang berakibat stagnan hingga menurunnya produktifitas hasil pertanian. Media digital merupakan solusi bagi petani muda akan tetapi boomerang bagi petani tua. Oleh karena itu diperlukan strategi yang tepat untuk melakukan penyuluhan di masa pandemi ini.
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